Affiliate Revenue Information


Using Google AdWords For Affiliate Selling


While many people may have you believe otherwise, selling online is not an easy thing to do. Coming up with a great domain name, setting up your website, integrating the whole lot with a payment processor, getting inventory, handling shipping, the list goes on.

It is a great thing then, that affiliate selling came about. What this is is basically you referring customers to merchants. For example, if you point John to MerchantA.com, and John buys some products there, then you get a cut of the profits.

This obviously simplifies the whole process a lot, and allows you to concentrate on marketing. In fact, you might not even need a website to do this, as I will show you later.

What Do You Sell?

Affiliate networks like Commission Junction, LinkShare and Clickbank are one-stop shops where you can find thousands of products from different merchants to sell. In this manner, you will only have to sign up once and you can consolidate payments from different merchants in one cheque!

So sign up with one of these networks and look for products to sell.

Why Isn't A Website Needed?

While a well-designed and effectively promoted website is always better, it is optional for this method of affiliate marketing, because you simply use Google AdWords to generate relevant traffic to your affiliate links. In other words, you can link your AdWords ads directly to the linking URLs that networks like Commission Junction, Linkshare or Clickbank provide you with.

Signing up with Google AdWords takes only a few minutes and costs only $5 to activate. Don't bother about any promo codes that the sign-up process asks you for, because they have to be bought, so it isn't really worth it. Once you're done signing up, you can start creating your ads immediately.

AdWord ads are in this general format:

Ad Title
Description 1
Description 2
URL

A point to note is that AdWords has two parts to the URL portion. One URL is your display URL, which is the URL people will see appear on your ad. The other URL is your actual URL, which is where your users will go to when they click on your ad. So you can actually just put the web address of the company whose products you are selling as your display URL, and have your affiliate link as your actual URL!

Choosing Keywords

Great! Now you are ready for the next step, which is choosing the keywords that will trigger Google to display your ad. Choose keywords that you believe potential customers will use to search for your product/service. If you have a larger profit margin, you can bid for the more competitive keywords, but usually other just as relevant keywords may be less in demand and cost less. Don't worry about selecting keywords, because you can have a whole list of keywords to trigger your ad.

This list is not finalised and you can edit your keywords at any point of time. Also, Google works great with your advertising budget since it allows you to determine the maximum cost-per-click you are willing to pay, as well as the maximum daily amount you want to spend in your campaign.

Good luck!

Alvin Poh has been specialising in web development, content distribution, advertising and marketing strategies since 1995. His goal is to provide practical information based upon his years of experience to help webmasters, website designers, and self-employed people achieve their goals in today's competitive Internet. At his site, you can learn how to make money online.


MORE RESOURCES:

Disney's Earnings Beat; CEO Bob Iger Talks Piracy, Parks
CNBC.com
Increased guest spending and attendance at the parks, and higher advertising rates and affiliate revenue at the media networks drove the earnings upside. The revenue fell short of analyst expectations (Disney doesn't provide guidance) – at $10.779 ...

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Globe and Mail

Disney derring-do
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Affiliate revenue will kick up due to Comcast and other deals that will be negotiated,” Disney CEO Bob Iger said yesterday on a conference call with analysts to discuss first-quarter results. Iger noted the Mouse House doesn't yet have deals with ...
The Walt Disney Company Reports First Quarter EarningsMarketWatch (press release)
Disney Posts 7% Broadcast Revenue DropTV News Check
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Telegraph.co.uk

News Corp. Earnings Jump in Second Quarter
Broadcasting & Cable
Affiliate revenue rose 9% at the domestic cable channels. Operating income for the television unit, which includes Fox Broadcasting, rose 25% to $189 million from $151 million. The company said the growth was the result of increased broadcast network ...
News Corporation Reports Second Quarter Net Income of $1.06 BillionMarketWatch (press release)
Headwinds Fail to Deter News Corp.Zacks.com

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AMD, Nike, Disney, Panera Bread Among Stocks Driving Big News Feb. 7th
Wall St. Cheat Sheet
The increase at ESPN was driven by higher affiliate revenue reflecting contractual rate increases and a reduction in revenue deferrals related to annual program commitments. During the quarter, ESPN deferred $190M of revenue compared to $266M in the ...

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Fox Studio, TV Divisions Boost News Corp. Q2 Profits Despite Hacking Investigation
Reuters
A little bit of everything contributed to the higher figures, from a nine percent growth in affiliate revenue to a six percent increase in advertising revenue. FX in particular continued to stand out as a top performer, while the NBA lockout both ...

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TIME

Skimlinks is the real story behind Pinterest's success
eu.techcrunch
Anyone making a purchase from that click through sends affiliate revenue, via Skimlinks, back to Pinterest. Kerching, everyone benefits. This is very old news in the word of affiliate schemes. What is getting some people hot under the collar is that ...
Pinterest Is Making Money In A Slightly Shady WayThe Frisky

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Fox on Top
Multichannel News
SNL Kagan calculates FNC's affiliate revenue at $985.3 million in 2012, based on 82 cents per sub each month. “The network is getting strong monthly subscriber fee increases, up from 58 cents in 2009,” according to Baine, who projects average license ...

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Fortune

It's time for Disney to cut ABC loose
Fortune
Disney (DIS) blamed the poor showing at ABC on lower affiliate revenue following the end of Oprah Winfrey's popular talk show and a decrease in political ad spending, as it was not an election year. While both may explain a decrease in revenue, ...

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Viacom's CEO Discusses Q1 2012 Results - Earnings Call Transcript
Seeking Alpha
We expect our affiliate revenue to grow on an annualized basis in the high-single to low-double digit for the foreseeable future. As we unlock value for our content across platform, we're unlocking growth potential across global markets as well, ...

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Cruise line, theme parks propel Disney profit
Orlando Sentinel
Operating income at Disney's media networks rose 12 percent for the quarter to $1.2 billion, as higher affiliate revenue at ESPN and the Disney Channel cable stations more than offset declines at broadcast station ABC. Operating income at Disney's ...

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